Challenges of Geographical Indications for Family Farming in Brazil

Abstract

This article is based on the research conducted for the thesis completed in February 2024 within the Joint Graduate Program in Science, Technology, and Innovation in Agriculture, established in 2008 between the Federal Rural University of Rio de Janeiro (UFRRJ) and the National University of Río Cuarto (UNRC). This section analyzes the influence of institutional capacity and coordination on the success of Geographical Indications (GIs) in Family Farming in Brazil. The motivation for the study stems from the challenges posed by the prevalence of commodities in Brazilian trade relations, which highlight the lack of differentiation and the limited technological content of these products. In light of the growing trend toward valuing distinctive characteristics, GIs emerge as a strategic tool, particularly for family farming. The research methodology includes interviews with participants in the GIs registration process, employing the IRaMuTeQ software for textual analysis and Bardin’s content analysis for data interpretation. The results reveal the need to strengthen relationships between institutions, consultants, and producers, underscoring the complexity of the registration process at the National Institute of Industrial Property (INPI) and the importance of training consultants. The study highlights the relevance of collaboration among institutions, producers, and consultants to overcome challenges and seize opportunities.